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The agreement takes effect January 1, 2021.
December 17, 2019
By: Charlie Sternberg
Associate Editor
Prada S.p.A. and L'Oréal have signed a long-term license agreement for the creation, development and distribution of luxury beauty products for the Prada brand. This agreement will allow the two companies to combine their expertise in each of their own sectors. Patrizio Bertelli, CEO of Prada commented, “L’Oréal is the leading global beauty company. Its position and experience makes it the ideal partner for Prada to develop its full potential across a variety of new projects, leverage Pra...
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